The Executives’ Club of Chicago approached Energy BBDO to create a brand identity that solidified the club as the nexus of Chicago business. Established over 100 years ago, the club has helped shape Chicago business and advance Chicago’s economic growth. The wanted a brand identity that felt timeless while also modernizing the brand and visualizing their tagline “Where The Future Meets”.
Client: The Executives’ Club of Chicago
Agency: EnergyBBDO
Team: Hung Vinh (Head of Design), Erin Knott (Senior Designer)
All photography, copy, icons are property of the Exec Club.